How to Get Started in Freelance Photography
|

How to Get Started in Freelance Photography

Many steps must be taken when turning your passion for photography into a career. It might seem overwhelming for newly independent contractors at first, but freelance photography jobs are attainable through research, passion, and a clear business plan. How to Get Started As a Freelance Photographer One of the first things you need to do…

How to Brand Your Photography Business for Success
|

How to Brand Your Photography Business for Success

Gone are the days where you can take a beautiful picture and instantly stand out from the crowd. It seems like every photographer has access to the same preset or editing style, and you’re quickly learning that it’s time to do something different to stand out. So stay tuned, and we’ll talk through how to…

Find Your Focus Podcast: Episode 42
|

Find Your Focus Podcast: Episode 42

Let’s Get Organized! Managing Content Calendars, Social Media Scheduling, and More! With Mandy Liz Marketing ourselves on social media can feel overwhelming with many asking themselves — “where should I start, what should I post, and how can I drive engagement with my audience?” In today’s episode, we chat to photographer and personal brand expert…

How to Seamlessly Stitch Photos Together in Lightroom
|

How to Seamlessly Stitch Photos Together in Lightroom

Stitching photos together is the process of taking multiple images and placing them side by side to form a panoramic photo. Adobe Lightroom offers an easy-to-use photo merge Panorama so you can build beautiful panoramic images. In this article, we’ll show you how to stitch photos together in Lightroom so you can rebuild the look…

Find Your Focus Podcast: Episode 39
|

Find Your Focus Podcast: Episode 39

Mentors and Masterminds in Photography with Jenni Maroney. Episode 39: Show Notes. Pivoting into education is not always the right move for everyone, and it is by no means a get-rich-quick scheme. You have to be passionate about helping others do the things that you have managed to do successfully in your business. Our guest…

Client Experience Workflows – Create Relationships that Last
|

Client Experience Workflows – Create Relationships that Last

Giving clients a great experience doesn’t have to mean lavishing them with expensive gifts or spending oodles of money.  But with some planning, time, and effort, you can craft a client experience workflow to create an overall customer experience that wows! Learn: What a relational client experience looks like and how it benefits your business….

How to Apply Presets to Multiple Photos in Lightroom
| |

How to Apply Presets to Multiple Photos in Lightroom

  How to Apply Presets to Multiple Photos in Lightroom Adobe Lightroom is one powerful piece of editing software.  It can speed up your workflow and helps you turn photos into true works of art.  But making changes to each photo individually can be a huge time suck.  Presets, or groups of changes, makes editing faster. …

How to See Before and After in Lightroom
|

How to See Before and After in Lightroom

Lightroom is an excellent application for editing your photos. But like many editing apps, there’s a bit of a learning curve. We’ve come across in the community how to see before and after in Lightroom shortcuts. There are multiple ways you can view the before and after of your photos, which is extremely helpful during…

How To Edit Using the Tone Curve Tool in Lightroom
|

How To Edit Using the Tone Curve Tool in Lightroom

If you’re not already familiar with using Tone Curve in Lightroom, you probably feel pretty comfortable using the sliders for highlights, shadows, blacks, and whites in the Basics panel. While it’s easy to assume these two tools do the same thing to your images, the tone curve tool can take your photo editing to the…

Help!  Where are Lightroom Presets Stored?
|

Help! Where are Lightroom Presets Stored?

If you use Adobe Lightroom to edit or organize your photos, you’ll eventually want to harness the power of presets.  And part of employing the life changing magic of presets involves knowing where those presets are housed on your machine.  You might want to add new presets to your toolbox or locate presets to create…

Find Your Focus Podcast: Episode 29
|

Find Your Focus Podcast: Episode 29

Cracking the Copywriting Code: How to Connect with Clients on Your Website with Rachel Greiman Episode 29: Show Notes. Grabbing website copy builds trust, proves your value, and can help fill your calendar with bookings. Today, we speak with photographer and copywriter, Rachel Greiman, about how you can write copy that hooks clients. We open…

Find Your Focus Podcast: Episode 27
|

Find Your Focus Podcast: Episode 27

Being Authentically YOU: 6 Steps for Establishing Your Brand Identity with Abby Grace Episode 27: Show Notes. In order to market anything – your product, your company, or your ideas – you first need to define your unique brand. Your brand is not just the visuals, like your logo and your website, it also encompasses…

Find Your Focus Podcast: Episode 24
|

Find Your Focus Podcast: Episode 24

Getting Your Life Back – Simple Systems to Save You Time in Your Business with Dahlia Orth, System Strategy Academy. Episode 24: Show Notes. Stress is one of those things that can take the joy out of your photography career, but implementing good systems can help reduce it. Nobody understands systems as well as Dahlia…

What Software Should You Edit With? RawTherapee vs Lightroom
|

What Software Should You Edit With? RawTherapee vs Lightroom

If you process photos, you will need to know the differences between the two popular processing software apps. RawTherapee and Adobe Lightroom have useful features for photo processors, but they have subtle differences worth comparing. After you see RawTherapee vs Lightroom, you will be able to decide which is the best choice for your photo…

Luminar vs Lightroom: Which One Is Best for Photo Editing?
|

Luminar vs Lightroom: Which One Is Best for Photo Editing?

Creating a beautiful picture requires more than framing the perfect shot. Photo editing allows you to take your craft to the next level, turning out flawless photos that genuinely captivate audiences. If you’re new to the game, you’re probably wondering, “Which photo editor is right for me?” There is no one right answer. The right…

ON1 Photo Raw vs Lightroom: Editing Options for Photographers
|

ON1 Photo Raw vs Lightroom: Editing Options for Photographers

Photographers know that their job doesn’t end when the shoot is over. Organizing and editing photos are as crucial to the photography process as capturing the actual images.  Both ON1 Photo RAW and Adobe Lightroom are end-to-end photography editing software covering every aspect of photo management. You can store, organize, edit, and export your images…