Category Archives: Business

A client calls saying she needs some new headshots.  You agree and book a session for her.  The only problem?  You’re not entirely sure what defines a headshot!  Is it just a head and shoulders shot?  Head with some torso?  Argh!   What Qualifies as a Headshot An image qualifies as a “headshot” if its primary …

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Do you have a passion for photography and storytelling?  Want to use a camera to share news and emotion with the world?  You might just love a job in photojournalism. In this article, we’ll learn how to become a photojournalist, including how to get your images noticed, the kinds of jobs available and where to …

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Knowing how to copyright a photo can save you a bit of time and money, but you must understand the process and the full implications. Not all images need copyright protection in the United States, but you’ll want to make sure you have legal recourse should someone use your images without permission. Copyright and Applications …

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Getting started in photography is easy. In fact, if you’re looking for how to get into photography, all you really need is a camera and a willingness to learn. This photography guide covers the basics of what you need to know to become a good photographer, then a great one. As you learn to be …

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Saddle up for Action with this Beginner’s Guide to Rodeo Photography Ever heard the expression “This ain’t my first rodeo”?  Well, it’s not.  I grew up in the shadow of the world’s biggest outdoor rodeo…Cheyenne Frontier Days.  I spent many cold mornings at the knee of my father as he announced slack or tagged along …

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Could sending a style guide be the answer to improving your portrait photography? Do you wish your family photos looked more polished and editorial? I think the answer to this is yes! This is exactly how a guide can help! We so often get caught up in the bigger picture that we sometimes forget to …

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Learn how to price headshot sessions with confidence One of the most frequently asked questions in the Cole’s Classroom Facebook group is about how to price headshots. Pricing headshots feels more difficult than other sessions. But it doesn’t have to be. We have a few tips on how to price headshot sessions and set yourself …

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It’s scary times. We don’t have answers, but we have some ideas to bolster your business and your spirits. How to survive as a photographer in the Covid-19 outbreak. Friends, this is frustrating. And frightening. The Covid-19 pandemic is bringing the world to a standstill and photography businesses are but some of the casualties. Weddings …

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To list or not list your prices on your website…that is the question. Any photographer with a website has probably faced the pricing dilemma. No, not how to price your images. That’s a WHOLE other can of worms. The one about posting prices. Should you list your prices on your website? It’s one of those …

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Get ready to crush it next year with these 20 (+4 more) Photography Goals for 2020! As the decade draws to a close, our thoughts turn to reflection and planning. Was your decade meaningful? Was your year everything you wanted to to be? Why or why not? If you need a little inspiration to start …

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Online galleries, file-sharing sites or digital files via a device? We’ve some ideas on the best way to deliver digital images to your clients. Establishing a photography business requires about two-thousand decisions right off the bat.  Nikon or Canon?  Lifestyle or traditional?  Wide-angle or telephoto?  Digitals or prints?  Even if you decide to deliver digital …

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Explore new partnerships and expand your client base when you collaborate with vendors Photography can be a lonely business if you let it.  Or, you can step out of your comfort zone and seek out other business owners or creative types and work together for the benefit of all.  There are hundreds of entrepreneurs and …

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10 ways to keep your sanity this fall and survive the photography busy season Fall.  It means beautiful leaves, long-sleeve shirts, football, maybe a pot of chili simmering on the stove.  Unless you’re a photographer.  Then it means chaos.  Lots of sessions.  Lots of editing.  Little sleep.  Coffee.  More editing.  Even more coffee.  The photography …

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Stop being a slave to your inbox! 7 Photographer E-mail Templates You Need in Your Workflow! We’ve all heard the expression work smarter, not harder.  But how can you, as a photographer, do that, exactly?  One practice to start implementing as soon as you hang your shingle as a professional photographer is using photographer e-mail …

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We’ve all seen it before, a close friend or family member asks you for free photos favor:  “When you come over for Chelsea’s birthday party, can you please take a few shots of her? I’m going to be cooking on the BBQ and won’t have time to take any photos”.  Free photos requests are the …

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 Get the inside scoop from a former magazine head on getting photos published in publications and on blogs Ask 10 emerging photographers about one of their biggest photography dreams.  At least a few of them will say getting photos published in a magazine is one of their goals.  For landscape or wildlife photographers, it might …

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