Category Archives: Business

Ever wonder what essential pieces of information you need on your photography website? Here’s a checklist of our six must-haves! There are some key pieces of information that every photographer should have on their professional photography website. Sometimes when were are first starting to put everything together, we forget to include some really necessary elements. …

Ever have trouble wrapping your head around photography branding? Here’s a quick explanation of why you should make it a priority! What exactly is photography branding?  You stumble across a website or Instagram that just looks…so…put together.  The photos are all different, yet they all send the same message, have a consistent color palette, and …

Ever wonder what types of freelance photography exist and how you can actually make money doing them?! Let’s break down your options! The term freelance photography can be a bit intimidating! It means you’re on your own and have to keep your business afloat by being creative and aware of trends in the market.  Here’s …

5 Lessons I Learned From My Own Family Photos That Will Help You Provide a Better Client Experience Recently, my sister and I scheduled an extended family photo session and it was my turn to have the client experience. Spending 90 minutes in front of the camera taught me a lot about what it is …

Curious how to strengthen your photography portfolio? Here are 6 quick tips for creating a strong and cohesive portfolio! When it comes to displaying our photography portfolio, your goal should be to show off the very best of the best! There are some great ways to intentionally choose photos to show off your technical skills, …

Feeling overwhelmed thinking about starting a photography business?! Don’t be! If you’re anything like me, I was just a *tad overwhelmed when it came to starting my photography business.  I thought, “well, I love taking pictures, I can totally make this into a business!” The truth is, there was a lot I didn’t think of …

SmugMug is a photo-sharing service popular among professional photographers. The software allows you to upload proofs and final edits into a gallery that you can then send to your clients so they can pick their edits or order prints. As with any service, SmugMug has its pros and cons, which we will review in this …

I Bet You’d Never Guess Your Photography Profile Picture Matters! Have you put much thought into your Facebook, Instagram or your “About Page” profile picture on your website?  Maybe you have, but you’re not sure if you chose the right one.  We’re here to help! We’re in the business of creating beautiful images, which means …

Backing up your photos is a must these days. Since there are no longer hard copies of photos, digital copies of photographs must be guarded like gold. In this article, I will explain why it is so important to keep your files in multiple places. I will also talk about different ways that you can …

Having trouble naming your photography business? Let us help! So maybe you’re just starting out, or have been in business for 10 years and want to make a change. Either way, naming your photography business is clearly one of the most important parts of establishing yourself in your local photography market and creating your brand. …

If you’ve ever had a “grumpy dad” at one of your photo sessions, you aren’t alone. These tips can help! Here’s how it usually goes down: You arrive at your photo session, all pumped up and ready to rock. You’ve reviewed all your poses, you’ve got everyone’s names memorized, the light is gorgeous and up …

Headshot Photography: Our 17 Top Tips for Nailing a Great Headshot Headshot photography seems simple! It’s one person, sitting or standing still, and all you need is one or two good photographs.  That all may be true, but for many, it can be a stressful session because you want to make sure your client is …

For those of you who have never heard of Pixieset, get excited. For those who already use it, I strongly recommend reading this to find out all that Pixieset can offer you. In a nutshell the website allows photographers to share large files with clients for a monthly fee. But unlike other file sharing sites, …

Should You Care About Metadata in Your Photos? Here’s Everything You Need to Learn About What is Metadata and How to Use It The concept of Metadata is simple. Metadata is essentially the information about the data. Examples of metadata are all around us, especially in our digitally connected world. There’re examples of technical metadata …